Lux Afrique Boutique

Lux Afrique Boutique (LAB) was born out of the growing demand for luxury goods in Africa, where the only option for consumers was to travel to Europe to make purchases from stores that were not available locally. Additionally, most renowned luxury online e-commerce platforms did not cater to African customers, neither accepting payments nor offering delivery to the continent. The onset of the Covid pandemic further emphasized the need for a solution. Enter LAB, the ultimate destination where you can now purchase your desired luxury brands from our e-commerce store, conveniently from your home, anywhere in Africa. Our efficient delivery system ensures that your order arrives at your doorstep within 3-5 working days. With an impressive line-up of over 60 luxury brands already onboard, including esteemed names like Franck Muller, Bang & Olufsen, Clive Christian, David Morris, Verdi, Wolf, Eichholtz, Fabergé, Stephen Webster, Fragrance du bois, Ulysse Nardin to name a few. Our selection continues to expand with many more top brands joining us. Even if you don't find what you're looking for on our online platform, our extensive network of personal shoppers is at your service. They can assist you in acquiring your desired items from other renowned department stores such as Harrods, Selfridges, Fortnum & Mason, and many others. Thanks to LAB, shopping across all 54 African countries has never been more convenient. We are now focused on expanding our reach by opening franchises throughout Africa, with South Africa being the first to successfully launch. Our vision is clear: to establish ourselves as the largest luxury e-commerce platform on the continent, providing unrivalled access to the world of luxury for discerning customers throughout Africa.